Brand Bio is Fashionista’s guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, B2B companies and consumers alike. If you’d like your brand to be featured, fill out this form. Timebeam BeautyHeadquarters: Dubai, United Arab EmiratesE-commerce: …
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Brand Bio is Fashionista’s guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, B2B companies and consumers alike. If you’d like your brand to be featured, fill out this form. FawnHeadquarters: Los Angeles, CAE-commerce: heyfawn.comSocial Media: Instagram …
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From red carpet premieres to everyday bathrooms, women are always searching for products that deliver smoother, firmer skin. One name generating buzz lately is Cellexia, a European anti-aging line focused on targeted formulas. But what do real women say about it, and how does it fit into a daily routine?
What stands out in Cellexia reviews is how many women describe the line as different from the creams they’ve tried before. Instead of one jar promising to do it all, the formulas target the areas most women worry about. That focus resonates with women who are looking for something more advanced than basic moisturizers but not as extreme as in-office procedures.
It’s not an overnight miracle, but for many, it’s the first time they’ve felt their skincare matched the specific changes they were seeing in the mirror.
The brand generally suggests:
Cellexia may not be enough for advanced sagging. In those cases, retinoids or in-office procedures can deliver stronger results.
Cellexia is not a miracle cure, but according to user feedback, the products may help improve texture, hydration, and firmness when used consistently. Downsides like bottle size, premium cost, and shipping issues were also noted. For those who want targeted, celebrity-adjacent skincare without committing to invasive procedures, it may be worth exploring.
Pros
Cons
Part of Cellexia’s appeal is how easily it fits into real women’s routines while echoing the kind of precision care often associated with Hollywood red carpet prep. The targeted products don’t require a dozen complicated steps – they’re designed to slot into existing morning and evening habits.
Some users said it was the first time their skincare routine felt aligned with the changes they noticed in the mirror. That combination of practicality and glamour explains why Cellexia is earning a spot in so many conversations right now.
This article is for informational purposes only and does not substitute for professional medical advice. If you are seeking medical advice, diagnosis or treatment, please consult a medical professional or healthcare provider.
Watch the full conversation between Dr. Dennis Gross and Fashionista Staff Writer Catie Pusateri on The Fashionista Network. Growing up, where most teenagers spent their downtime reading comics or playing video games, Dr. Dennis Gross read Scientific American magazine. It’s safe to say that, while …
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Brand Bio is Fashionista’s guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, B2B companies and consumers alike. If you’d like your brand to be featured, fill out this form. GrimoireHeadquarters: New York, NYE-commerce: grimoirenyc.comSocial Media: …
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Let me be clear: No topical skincare ingredient will completely replicate the effects of an in-office procedure. A professional skin-tightening treatment (e.g. Sofwave, Ultherapy, Fraxel lasers) will be much more targeted than a firming peptide serum—no other way to slice it—but that’s not to say you should toss your serums and potions out the window! A solid skincare routine is A+ for delaying skin aging concerns (like sagging, dark spots, et al.) for as long as possible, and for those who do opt for the in-office route, at-home maintenance is crucial in between appointments. Neglect proper skincare, and you’ll essentially be throwing money away.
Not to mention, beauty ingredients become more sophisticated every day; while they won’t plump your skin as quickly as, say, an injectable, a few standout players have suspiciously similar effects—albeit with more gradual, natural-looking results. I consulted derms on the most popular ones to seek out this fall and winter, which I’ve outlined just below. Scroll ahead—your glowing skin will thank you for it.
“The biggest ‘trend’ right now is PDRN,” shares board-certified dermatologist David Kim, MD, of New York Dermatology Group. “It’s been buzzy for more than a year now, and it’s hard to miss on IG and TikTok!” We can likely thank celebrities like Kim Kardashian and Jennifer Aniston for the buzz, both of whom reportedly receive PDRN facials on the regular.
What’s most important though is that this is not just a trend. It’s very effective,” Kim adds. For the uninitiated, PDNRN (or polydeoxyribonucleotide) is derived from salmon sperm DNA—hence why you might see “salmon sperm facials” going viral on TikTok—and has been wildly popular in Korea for over a decade. (Let it be known: Salmon sperm is not “new.” It’s just new to the U.S.) The ingredient has been shown to improve skin elasticity, hydration, and firmness, though these benefits are much stronger in PDRN’s injectable form, which isn’t FDA-approved for the U.S. quite yet. Either book a trip to Seoul or opt for topical PDRN products, which do have a skin-plumping effect.
“I think PDRN will carry the buzz for quite some time,” shares Kim. “It can be used topically in combination with other treatment modalities, like lasers and microneedling, to enhance the delivery without injecting it directly into the skin.”
If you consider yourself well-versed in skincare innovations, chances are you’ve seen exosomes popping up everywhere—from eye creams and moisturizers to hair and scalp oils. “Exosomes are vesicles secreted by cells that contain growth factors, RNA, mRNA, and other goodies,” Geeta Yadav, MD, board-certified dermatologist of Facet Dermatology, previously explained to Who What Wear. “You can think of them almost like email—when cells ‘send’ exosomes, the material inside the exosomes delivers important messages to cells throughout the body, giving them information and telling them to do things.”
Some of those “things” include increased collagen production, faster wound healing, and reduced inflammation. “They can carry anything from soothing ingredients to actives that stimulate repair,” adds dermatologist Muneeb Shah, DO. As such, exosome-spiked skincare products have skyrocketed in popularity, but we’re only just getting started when it comes to their purported benefits. “Once we start loading them with more innovative actives, I think they could be game-changing,” Shah adds.
SickScience
Shapeshift Advanced Jaw & Neck Firming Serum
Plated Skin Science
Eye Serum
Dr. Barbara Sturm
Exoso-Metic Face Serum
“Copper peptides are great collagen and elastin stimulators, which means firmer skin and fewer fine lines,” Shah notes. Different types of peptides have targeted benefits (some are lauded for skin-tightening, while others are known wound healers), and the copper variety is particularly adept at smoothing lines. “Unfortunately, they’re expensive to formulate with, so not every product actually contains an effective concentration,” Shah caveats. Generally, it helps to look for a blue hue in your serums and creams—that’s a sign of the copper ion’s quality (assuming the product doesn’t include any dyes).
Allies of Skin
Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum 30ml
PEACH & LILY
Copper Peptide Pro Firming Serum
MAELOVE
Peptide Squad Collagen Renewal Serum
Of course, peptides as a whole are showing no signs of slowing down. “Some work as hydrators, some as collagen boosters, and others are too large to do much at all,” Shah adds. One of my personal favorites is Argireline (or acetyl hexapeptide), a nifty neurotransmitter peptide that blocks the nerve signal responsible for muscle contractions. (Some even go so far as to say it has Botox-like effects.) “These are much weaker than but work in a similar way to botulinum toxins to weaken the movement of the facial muscles so that expression lines are both improved and prevented,” explains board-certified Robyn Gmyrek, MD, once told WWW about the ingredient.
BeautyStat Cosmetics
Peptide Wrinkle Relaxing Moisturizer
Medik8
Liquid Peptides Advanced MP
111SKIN
Eye Lift Gel NAC Y2
When it comes to hydrators, ectoin is a very underrated MVP. It’s technically an emolient, which means it’s super moisturizing, helping to fill in the teeny microcracks in your skin. “Emollients work by helping skin retain moisture, but ectoin also offers protective and anti-inflammatory properties as well as skin-brightening benefits,” Yadav previously shared. “This is a great ingredient for those with inflammatory skin conditions, like eczema, to rely on as well as those who have overexfoliated with retinoids. It’d also be a good pick for use in the wintertime when the skin barrier may be imbalanced due to harsh weather conditions.” As we dive headfirst into the cozy season, I can’t think of a better time to prioritize this soothing, anti-inflammatory wonder.
Paula’s Choice
7% Ectoin Booster
Sephora
Ectoin Hydro-Barrier Serum
Sephora
Barrier+ Ceramide + Ectoin Hydrating Gentle Gel Cleanser
Ah, mucin—the slimy substance we know and love for smooth, well hydrated skin. But notice how I said mucin, not snail mucin. True, the snail-derived K-beauty hero “improves the ‘bounce’ of skin,” as double board-certified dermatologist Brendan Camp, MD, of MDCS Dermatology once told WWW, but there have been some concerns about ethical sourcing methods over the years. As a result, brands have innovated with plant-based mucin substances, such as prickly pear and wild yam. Both contain a gel-like mucus that helps you achieve a similarly smooth, bright skin texture—take it from my glowing review.
Glow Recipe
Prickly Pear Peptide Mucin
InnBeauty Project
Elastic Skin Firming & Plumping Serum
BYOMA
Phyto Mucin Glow Serum
Not a fan of needles? Spicule-laced skincare was basically made for you. Spicules are tiny microspears derived from hydrolyzed sponges that create tiny microchannels in the skin for better product absorption. Essentially, it’s like microneedling without the actual needles. Another K-beauty mainstay, the ingredient originated as part of a “liquid microneedling” treatment, but gentler spicule skincare products have been popping up as of late for an at-home option with similar benefits. Note, the serums do come with a slight prickly sensation as you rub them in (that’s the microspears at work!), but they shouldn’t feel too spicy. Make sure to follow up with an ultra-hydrating, skin-plumping formula to encourage the juiciest results.
VT COSMETICS
PDRN Reedle Shot 100,
Medi Lift
Needle Lift Eye & Lip Contour Serum
medicube
One Day Exosome Shot 2000
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Surprise, fam—Rihanna just turned our beauty routine into a “work, work, work” of art.
The twice-a-year Fenty Beauty Fam Sale is here, and for two days only (Sept. 17–18), you get exclusive early access. With code ENEWS30, you’ll score 30% off sitewide, from her viral foundation to glow-boosting highlighters, bold lipsticks, and even skincare. That’s not all: spend $125 and you’ll also snag a free 3-piece gift (yep, we’re not joking).
Whether you’ve been eyeing her latest launches or need to restock your Filt’r powder, this is your chance to shine bright like a diamond without overspending. Pro tip: Make sure you don’t wait. Prices change after tomorrow, and you know the bestsellers won’t stick around.
Your cart is calling, your glow is waiting, and Rihanna just told you to shut up and drive…to checkout.
Keep scrolling to check out Rihanna’s faves, learn how to pick your perfect shade, get some makeup artist tips, and shop these limited-time deals.
Everybody wants this glow-up! Leighton Meester and Adam Brody turned heads at the 2025 Emmy Awards at Peacock Theatre in Los Angeles, California on Sept. 14, but before the couple hit the red carpet, they indulged in pre-show rituals that set the tone for the night.
Celebrity makeup artist Bethany McCarty and groomer Kim Verbeck shared all the behind-the-scenes details on the pair’s prep with ET, which was equal parts fun and equal parts glam.
Before the actor and actress slipped into their coordinating Prada ensembles, with Brody in a pale blue suit and Meester in a baby pink gown, the beauty pros perfected radiant looks for the duo.
“With Leighton, we used the Bubble cleanser, layered serums, cream, and eye cream for a fresh, dewy base,” McCarty explains. …If we have time, I’ll do some light lymphatic drainage massage while applying cream to de-puff and wake up circulation. If not, I keep the application gentle but intentional.”
For Brody, the approach was just as thoughtful. “I always like to start with the cleanest skin possible and then move into the most moisturized,” Verbeck shares. “After applying the Enhanse Super Moisture, I use a couple massage techniques to get rid of tension and add some lymphatic drainage.”
Their meticulous pre-show routines ensured both stars shined on and off camera.
“Good skin prep is everything. It keeps makeup seamless, fresh, and youthful without any heaviness or creasing,” McCarty says. “The better the skin looks, the less makeup you need.”
Verbeck adds, “The entire grooming process is usually around 30-40 minutes and ultimately, I get the skin to a matte finish for the event.”
Once their luminous skin was set, the Gossip Girl went on to fully embrace a retro prom aesthetic.
“Leighton’s ’60s inspired gown alongside Adam’s tux led us to a classic cat eye, rosy cheeks, a matte lip, a hint of shimmer to echo her dress, and a soft nod to Brigitte Bardot with her hair,” McCarty shares.
And the energy in the room was just as vibrant as their get-ups.
“It’s always a fun vibe with our whole crew,” Verbeck dishes. “There’s always music playing and we’re all making each other laugh and having good conversation.”
McCarty continues, “It honestly feels like playing dress-up with a friend. We have at least one major laughing attack, catch up about life and our kids, and just have fun.”
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Brand Bio is Fashionista’s guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, B2B companies and consumers alike. If you’d like your brand to be featured, fill out this form. Skin Design LondonHeadquarters: London, …
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Shweta Tripathi leaves jaws dropped whenever she says she is 40 years old! Known for her versatile roles in Masaan and Mirzapur, the actor is admired for her fresh-faced charm and unapologetic authenticity. In HT Lifestyle’s Makeup Mantras, Shweta opens up about her beauty routine, favourite products, and why she believes beauty begins with what you feed your body and mind.
Shweta Tripathi: Rely on products, but more importantly rely on what you put in your system. It is about three things: the food and drinks you consume, the workout you do, and the kind of thoughts you have. When I talk about diet, I don’t mean follow fad diets. I’m a lover of homemade food. Whether I go on set, for promotions or even if I’m staying at a hotel, I speak to the chef and request them to make the food the way they make it at their home because then they use less butter and oil. I believe the simpler, the better. I was a non-vegetarian my entire life. Now for the past two years, I’ve been a vegetarian.
So, I truly believe that products have their own importance, they definitely have an impact and make a difference. But what you eat and drink affects your skin a lot. Plus, ‘what are your thoughts’? We might accept it or not according to our convenience, but everything that we think or feel impacts hair and skin. Stress, for example. You can use the best and most expensive of products containing fancy ingredients, but if our thoughts are not in the right direction, no products can help you. What we need to focus on is internal.
Exercising is very important. Post-workout glow is the best skincare ritual we can do for ourselves. Choose whatever-dance, strength training or yoga- just remember that discipline in whatever way, will always pay off.
Shweta Tripathi: I have dry skin, so moisturising is very important for me. There are some days that I get lazy and I don’t wash my face. So, I’ve taken up a 30-day challenge where I will be doing my skincare routine every day! I believe knowing your skin type is very important, because if you’re using the wrong products, it’s not good for you. You should know your skin type and then do patch tests to see how your skin reacts to it. No matter who is the influencer, brand ambassador or whose marketing campaign it is, how your skin reacts to a product is most important before you use something.
Shweta Tripathi: Oil pulling! This Ayurvedic practice somehow works magically for me, and my skin also responds well to it. Even product-wise, I want to go back to Ayurveda, and products from our soil. If you’re going to the hills, use the oil from there. If you’re going to the south, use the oil from there. I want to switch to more home remedies. These are more time-consuming, so I’m trying to find people who can make fresh home remedies for skincare.
Shweta Tripathi: My mother used to make a pack with orange peels and moong dal, which felt very good on the skin. We should stay connected to these home remedies that have been passed down from generations.
Shweta Tripathi: When I’m lazy, I feel it’s skin fasting! After a shoot, especially something that may be glamorous or fashionable, I avoid overloading my skin with anything. I just make sure I cleanse it properly. That is my way of skin fasting. In my daily life, I don’t even use a BB cream. I just moisturize my skin, use a sunscreen, blush and do my eyebrows. I do think a little gap for skin is great. Earlier, I was very fond of nail paint. But then again, I like my skin, my nails, my hair and everything else to breathe. So, if you’re fond of using all those products, just keep doing detox for skin and nails. That’s about it. Other than that, I don’t use any other product.
I find natural beautiful. It boosts my confidence because if I’m okay being how I am naturally, then by doing hair and makeup, you look amazing. It is important to feel comfortable in your own skin. The more we make it a part of our everyday habit, the more it will help us.
Shweta Tripathi: I get ready in 5 minutes all the time! I don’t blow dry my hair. When I cleanse my face, I just moisturise it, I do my eyebrows and my blush, because I like that flushed skin look. Skin also changes with age and time. I’ve always had dry skin. But now, I get pimples. And there are some marks that are there on my face. But I don’t let it bother me. If there’s a shoot, apply makeup. But off screen, I believe in the mantra, ‘What you make a big deal of, will be a big deal’. So I just let it be as it is.
Shweta Tripathi: There is no denying that. Makeup does change your mood. It changes how you look. It changes how you feel. For me, at least.
Shweta Tripathi: Once I did a makeup which did not turn out how I thought. I did a goth look. Cheeta (my husband SlowCheeta) still makes fun of it. But I am okay with that. You can’t do a 10-on-10 every time. Most of the time, there will be hits. Once or twice, there will be misses. You should not put so much pressure on yourself or your team.
Shweta Tripathi: Somehow, it’s using a blush. It really lifts me up. I like soft looks!
(Makeup Mantras is a celebrity beauty series that dives into the makeup and skincare routines of your favourite stars, revealing their go-to products, personal hacks, and confidence-boosting rituals.)
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