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A.W.A.K.E. Mode Spring 2026 Ready-to-Wear Collection
Fashion

A.W.A.K.E. Mode Spring 2026 Ready-to-Wear Collection

by jummy84 October 15, 2025
written by jummy84

Natalia Alaverdian loves tweaking an archetype. So, what might a modern-day Marie-Antoinette wear if she could “move between a picnic and a business meeting to swimming with sea creatures and partying with rock bands somewhere circa the end of the ’60s”?

Well, in A.W.A.K.E-land that meant “twisted girly” plays on sculpture: pastoral crinolines, hips structured as if to reinstate curves lost to semaglutides, new takes on her popular tendril skirts and even figurative swan heels or pompom gladiators—and that’s just for starters.

“I was obsessed with finding something silly and fun,” the designer said via video from her London studio. She explained the swan heels and the flappy “fin” shoes—which are fitted with a crepe-sized leather disc—by saying, “I felt like injecting levity, like a toy.”

Ruffles abounded, cascading down trousers, trenches, fitted column dresses and even little French marinières. Clearly, Alaverdian was having a ball pushing proportions to the max, revisiting collegiate stripes in fat, A-line tops and blowing up back-to-front denims with billowy flares. A lashing of Alpine kitsch came in red-and-white gingham or cow-print shoes. Part Heidi, part punk, and all in good fun. Even so, spliced amid the playfulness were some very simple, pretty tops, for example in white eyelet, and off-the-shoulder khaki cape and a rippled black halter blouse. A crinkled white skirt, a white evening dress with a simple ruffle in back and portrait jackets looked sophisticated yet not self-serious. On that note, AWAKE is known for saucy little tees, too and this time around one surfaced with strategically placed half-globes, a reference to body art, the designer said, but open enough to interpretation.

At a time where anything goes, there was something for everyone and plenty to choose from in this collection. With so much going on, it can be tricky to glean a clear message. At 77 looks, this lineup could have done with a stiff edit. But just maybe on the other hand that’s Alaverdian’s whole point: you can have your cake and eat it too.

October 15, 2025 0 comments
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Hope For Flowers Spring 2026 Ready-to-Wear Collection
Fashion

Hope For Flowers Spring 2026 Ready-to-Wear Collection

by jummy84 October 15, 2025
written by jummy84

Tracy Reese’s Hope For Flowers brand is five years into production, and when she presented the spring 2026 collection in New York at the Designers & Agents trade show, several buyers made a point to tell her, “this is your best collection ever,” Reese said over Zoom from her office in Detroit. Reese called the range “a quintessential Hope For Flowers collection; it’s very feminine [and] very colorful.” But whereas past outings leaned heavily on signature pieces and expected prints—smocked shirting, block print florals—this one introduced a wider range of fabrics, and a color story that ranged from subdued to dramatic.

Reese sourced an EcoVero georgette for a frilled maxi dress, a shell top, and a midi dress with a draped neckline. “Sheerness has eluded me until we found this fabric because there just aren’t a lot of sustainable sheer fabrics,” she said. The pieces, along with strapless A-line and ruched mini dresses, were in a diffused watercolor print—a pretty mix of pinks, peaches, blues, and a brownish-orange color Reese likened to marmalade. A few of the designer’s favorite silhouettes got an update: harem pants were structured and tailored; shirting fell off the shoulder; and a new iteration of the Hope For Flowers pom-pom pant came in linen with espresso-colored cross-stitch embroidery. “I think this is a time for brown,” she said, noting an espresso floral bustier dress and halter jumpsuit. “Sometimes people are intimidated by brown prints, but it’s time for it. It just looks really chic.”

While the candy-colored concentric squares on a pair of shorts and the vibrant stripes of a spring trench would pop on the runway, producing a show is not a grind that Reese misses; she’s happy to be building Hope For Flowers outside of the traditional brand playbook. “I loved it, I really did,” she says of her days helming her namesake label and being on the official New York Fashion Week calendar. “But I don’t miss sacrificing my life for the runway. And I also think that it’s wonderful to pass the baton to the next generation. I’m happy to yield the stage, and to be in Detroit where the pace is different, where our impact is more felt.”

October 15, 2025 0 comments
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Mira Mikati Spring 2026 Ready-to-Wear Collection
Fashion

Mira Mikati Spring 2026 Ready-to-Wear Collection

by jummy84 October 9, 2025
written by jummy84

Mira Mikati is her florist’s best customer. “It makes or breaks my day, so I go early in the morning two or three times a week before Pilates class,” the designer said over tea at Toraya during Paris Fashion Week. She paused a beat, and added: “Once I am done with fashion, maybe I will open a flower shop with a Japanese tea place and sweets, because we don’t have that in London.”

Until Café Mira takes shape, the designer offered up a flowerbed of a collection for spring. Blooms sprouted in 3D on sweaters, a belt, and a white sundress; as sequined pansies on jammies; as bouquets of hollyhock, daisies, anemones, and magnolias arranged herbarium-style on a “Fleuriste” sweatshirt featuring some of her perennial favorites; and as negative space as laser cut-outs on a grass green shorts and top ensemble. A denim jacket had a flower stall embroidered on its back, and even a trench coat had little patches of flowers, butterflies, hearts, and clouds.

Mikati is leaning into knitwear this season, for example a handmade crochet cardigan with patches or a joyful mashup of rainbow stripes, as on a rainbow skirt turned on the bias with beaded straps (“when it’s high quality, even when it’s hot you don’t fry,” she noted). Also kawaii: an orange cashmere sweater embroidered with a little bunny wagashi like the ones served over at her favorite meeting spot in Paris. But it was the back of one striped shirt that best summed up the Mikati way of life: “Stay close to the people that feel like sunshine.”

With all this color swirling about, it’s easy to overlook the fact that Mikati has added a new hue for spring, showcased as an otherwise unadorned sundress in the very last image here. “I’ve never used red, but it’s starting to grow on me,” she said. “I find it glamorous and a really big statement, so for the first time I thought, why not?” That was the kind of one-and-done piece that makes vacation packing a breeze.

October 9, 2025 0 comments
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Bosideng Spring 2026 Ready-to-Wear
Fashion

Bosideng Spring 2026 Ready-to-Wear

by jummy84 October 8, 2025
written by jummy84

Bosideng Spring 2026 Ready-to-Wear

October 8, 2025 0 comments
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Bosideng Spring 2026 Ready-to-Wear
Fashion

Bosideng Spring 2026 Ready-to-Wear

by jummy84 October 8, 2025
written by jummy84

Bosideng Spring 2026 Ready-to-Wear

October 8, 2025 0 comments
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Meryll Rogge Spring 2026 Ready-to-Wear Collection
Fashion

Meryll Rogge Spring 2026 Ready-to-Wear Collection

by jummy84 October 8, 2025
written by jummy84

My Paris show schedule started eight days ago with the two independent female voices of Julie Kegels and Hodakova, and it closed today with another, Meryll Rogge, who showed a strong and strongly witty collection of sportily layered embroidered dresses, hand knit sweaters with low-slung multi-belted leather skirts, jeweled safety-pin punctured English tweed coats for the girls, and floral/check collaged shirts, shrunken jacquard sweaters, and oversized leather jackets for the boys. (This is a loose grouping, to be clear, informed by the presentation; I mean, you know, wear from this collection what you want, whoever you are.) In a Paris season stoked with anticipation and excitement around so many (male) debuts at global luxury brands, the symmetry of that opening and closing feels encouraging and uplifting; that designers’ voices are able to be heard loudly even without all the wherewithal at their disposal enjoyed elsewhere.

Rogge, of course, is currently a one-woman juggling act, as she acknowledged at a pretty chill pre-show visit backstage. “Obviously, there’s a lot going on in my life,” she said, laughing, “what with Meryl Rogge, my work for my new knitwear brand BB Wallace, and starting as creative director of Marni. (She mentioned she, her husband, and their family have decamped from rural Belgium to Milan.) I’ve got a lot of creative outlets with which to say something; I always compare it to musicians who have the luck to play in different bands, like Damon Albarn. Sometimes as a designer you want to make different things.”

What that meant for Meryl Rogge spring 2026, she said, was that she felt that she could let herself go, and dare a bit more, a feeling spurred on by reading the late iconic downtown actor and writer Cookie Mueller’s 1990 autobiography, Walking Through Clear Water in a Pool Painted Black. Mueller’s life story gave Rogge the desire to honor the way Mueller had lived; it was an emotional, not aesthetic, homage to her. “I wanted to translate the lightness she had, even in her most difficult moments,” Rogge said. “There was freedom, and an independence, to her. I’m kind of obsessed with lightness right now,” she went on to say. “I’m not feeling things being heavy, heavy, heavy. The ultimate thing, the ultimate luxury, even if that word is complicated, is lightness.”

That impulse touched everything. It upended the usual day to night order of a runway show in favor of a whatever, it all works approach. Rogge opened with an acid lime boudoir slip and kingfisher lace peignoir layered beneath a slouchy beige trench, blithely mixing up the practicality of day with the glamour of evening, before emblazoning Mueller’s most famous line about not being wild, but wild finding her (I’m paraphrasing here) over a vividly hued satin dress with a photo print of a searing blue sky on one side, and on the reverse fucked up, bow-trimmed leather, or later, presenting a wedding dress, traditionally the closing look in an old school Paris runway show, about two thirds of the way through the lineup. “Just because you’re married it doesn’t mean life stops,” Rogge said was the point of that running order. I eyed the show’s remaining looks, all short swingy dresses—one of the major stories of the season—some of them worn with the elegant punketerie of the graphic silver chokers and bauble necklaces by Belgian jewelers Wouters & Hendrix in collaboration with Rogge. “It certainly looks like she’s still having fun,” I said to Rogge. “Maybe she chose polyamory after she got wed.”

It was the sparky attitude and woman-centric approach of this collection (even if there were 12 men’s looks in it, the most Rogge has ever done) which made it work so well. It was a singularly compelling way to bring the Paris season to an end. Rogge had recently gone to see the Girls show at the MoMu fashion museum in Antwerp, which celebrates the power of pubescent girls, and that had struck a chord with her too. “It’s not about looking to the past, but what is happening now,” she said. “And that’s interesting, because there’s not enough of that about now.” Indeed not. But Rogge, on current form, is doing a lot to redress the balance.

October 8, 2025 0 comments
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Zuhair Murad Spring 2026 Ready-to-Wear Collection
Fashion

Zuhair Murad Spring 2026 Ready-to-Wear Collection

by jummy84 October 8, 2025
written by jummy84

The Zuhair Murad woman is traveling this spring, as she often does, but this time around the journey is inward. “She’s not seeking a place but a light within,” Murad explained in his collection notes.

Sartorially speaking, the journey in search of self calls for ease of movement and, above all, serenity. Monochrome dressing drew essentially on autumnal and desert hues for day or night, for example in a safari-style jacket, jumpsuit or coat in faille treated to look like linen, or halter dresses in ocher or sunset pink. This season, Murad focused more on comparatively restrained daywear, then incorporated bohemian flourishes with a jumpsuit in cotton lace among other lightweight knits. Florals, in stylized laser cut-outs, prints, or 3D embroidery on silk tulle, were counterbalanced by crisp tailoring in cady, for example on a cropped black spencer jacket shown here with a matching miniskirt as well as a couple of looks inspired by the classic trench.

Embellished eveningwear also seemed to be led by movement, with jet black or silver sequins forming organic incrustations on transparent gowns and, strikingly, on black jackets and a cape number. Those seemed to nod to the designer’s fantasy jewelry renaissance, due around the time that he plans to move his shop, showroom and atelier up the Rue François 1er, closer to the Avenue Montaigne.

October 8, 2025 0 comments
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ArdAzAei Spring 2026 Ready-to-Wear Collection
Fashion

ArdAzAei Spring 2026 Ready-to-Wear Collection

by jummy84 October 7, 2025
written by jummy84

Bahareh Ardakani is expanding her vocabulary. Now that her brand, ArdAzAei, has established a foothold as one of the newest additions to the Couture calendar, it’s moving into ready-to-wear for spring and, to that end, ramping up e-commerce in the next month or so.

“I’m trying to develop a language that’s all my own, but at the same time one that simplifies couture and makes it more accessible,” the designer said during a visit to her jewel box of a showroom on the Rue Saint-Florentin in Paris. “Couture is such a dream world. It’s a special and unique part of fashion, but my mission is to dress more women for the life they live every day.”

Taking as a starting point last spring’s “Folded Sea” couture outing, Ardakani’s spring collection, entitled “Souvenirs,” drew on her own lifestyle, incorporating knitwear, denim, and shoes for the first time. Body-skimming knits in misty pastels were designed for easy layering: a structured, cropped bralette seemed destined for a younger customer. Among little tops and dresses with pretty peplums and swingy hems, a lilac number with mint-tinged godets neatly checked next season’s trends in color and shape; on the mannequin it was shown slipped underneath a cinched black biker jacket.

Given that she holds degrees in math, engineering, and gemology, it is perhaps no surprise that the designer cuts a smart trouser. This season she brought her eye for line to white GOTS-certified denim flares as well as a ready-to-wear iteration of the Artemesia couture jacket, a softly draped panel construction worn cinched with a wide belt. Thus far, that piece is the brand’s bestseller—proof enough that when Ardakani lets herself relax a little, design-wise, her client follows. A semi-couture top in draped white jersey looked like a signature in the making: exactly the kind of piece that requires ArdAzAei to strike a balance between craftsmanship, its eco-conscious commitments and the accessibility it needs to grow.

October 7, 2025 0 comments
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Thom Browne Spring 2026 Ready-to-Wear Collection
Fashion

Thom Browne Spring 2026 Ready-to-Wear Collection

by jummy84 October 7, 2025
written by jummy84

We’re in fashion’s Paris heartland at the late Karl Lagerfeld’s former Left Bank home, the ornately splendiferous Hotel Pozzo de Borgo, and we’re here for the spring 2026 show of Thom Browne, that most American of American designers, though really we’re somewhere else—deep space, light years away. We’re about to have a Close Encounter of the Third Kind at Browne’s show, which offered up a wildly entertaining and witty fantasy of fashion’s meeting with alien life. The tiniest downside to doing this review of Browne’s exquisitely wrought collection is that I will now out myself as a mega-nerd, because I spotted quite a few of his nods and references. I may be the only person in that audience, save for perhaps Hamish Bowles and the Costume Institute’s Andrew Bolton, also Brits d’un certain age, who for instance knew that the eerie swooping and throbbing electronica on the soundtrack at one point was Delia Derbyshire’s radiophonic theme for the British sci-fi show Dr. Who. (I may never live this down.)

Browne’s show opened with a phalanx of silver-haired and silver-skinned figures in his trademark gray tailoring, a green Mekon face embroidered onto the jackets’ breast pockets, solemnly walking through the corridors where Karl once presided, handing out cards at random to those in the audience. I didn’t get one, but I had a squint at Anna Wintour’s; it said …We Come In Peace… Meanwhile, the Close Encounters call and response music from Steven Spielberg’s movie was playing, building to a crescendo as the first of Browne’s collection landed on terra firma: his new jacket shape, here in gray seersucker, cut to hug the torso, with a shoulderline which curves forward, echoing that of the inset of a raglan sleeve; a fractional alteration of line which changed everything. “We were in a fitting and just playing with the shoulder,” Browne said at a preview. “I knew I wanted to develop a new shape. Will it feel different when you wear it? It does, yes. And then the proportion of the skirts, pleated, low slung above the knee… it feels very beautiful, and very young.”

Browne was right on both counts. His new jacket was worked a million different ways, while always retaining the essentially Thom Browne-ian East Coast athletic vibe, with his Americana seersuckers and repp stripes. The execution of so many variations in fabrications and techniques was impressive: tweeds light enough to float into the stratosphere; check formations woven out of silk chiffon; and, lined with striations of zippers or bands pierced with silver rings, these latter two giving a little punk hauteur, a kind of raw rebuke to the precision of their make. (It wasn’t just his jackets which had been lavished with work yet never lost their jauntiness; a series of coats towards the close of his show looked like they’d been dipped in constellations of beads or dripped with liquid mercury.)

That very first jacket, in gray seersucker, was one of several alien-like figures which punctuated the show. This one came with multiple arms, and narrow trousers also with multiple legs, accessorized with a green Mekon headpiece. This and Browne’s other strangely beguiling creatures in tailored form throughout the show were a testament to the terrific skills of his ateliers; a curving jacket and skirt which reminded me of the bulbous robot from Forbidden Planet, while others might feature a coat conjured out of a multitude of red striped varsity jacket sleeves, or a blue poplin and gray seersucker controlled explosion of a ball skirt—so big it could have its own gravitational pull—with chunky-knit chevron-striped preppie-ish sweaters.

“I like people to see both sides of how I design,” said Browne. “The conceptual and the real—but even with the conceptual pieces this season there’s something very real in how we approached them.” And Browne is even happier if you see beyond the dual expression of his work and interpret it through your own lens. After a grueling few days in Paris, his giddily fun show was a welcome moment of humor and joy. But of course, in his evocation of friendly, open armed aliens—we come in peace, indeed—it was hard not to see a sly yet serious comment on the state of the world right now; about who does and doesn’t get to be welcomed to a new world. But that’s just my interpretation. What we can all likely agree on: This was one terrific collection.

October 7, 2025 0 comments
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Margaret Howell Spring 2026 Ready-to-Wear Collection
Fashion

Margaret Howell Spring 2026 Ready-to-Wear Collection

by jummy84 October 7, 2025
written by jummy84

This may be the only collection where the humble, functional garb of the postal worker is a source of inspiration. (And actually, let’s hear it for postal workers, for their public service, sometimes against all odds.) But then this is Margaret Howell we’re talking about, the British designer who has raised the everyday and the familiar to an art form and made some of the best clothes—real, thoughtful, intelligent, sensitive clothes—of this or any season. These were most definitely not about the hoopla of spring 2026’s big reset or whatever we’re calling it; rather, the pleasure to be found when things go quiet and still after it, and we all get to thinking, Well, what are we actually going to wear?

“This collection is about ease and balance,” Howell said. “I wanted the clothes to be relaxed, with soft tailoring and generous shapes. It’s about proportion, always with a sense of wear. Pieces work quietly together comfortably.” Which takes us back to the mailman. Howell delivered a vintage uniform: short, zip-front jacket in crisp black wool, paired with matching tailored shorts—shorts were a recurring motif here, the basis for her vision of spring’s suiting, irrespective of gender—and worn with a striped shirt that, to the naked eye, looked conventional enough until one noticed the contrasting striped bands on its short sleeves.

In essence, this calibration of something prosaic was typical of the joys on offer here: The gray woolen sweater bonded so that while it looked like a conventional crewneck, it actually had a much sportier hand when you felt it, and the Ventile jackets with their storm-flap collars like cut-down trench coats, the roomy but abbreviated silhouette adding a bit of an edge. There was also Howell’s throwback to the ’90s, her ’90s, with small, neat jackets—in linen-silk, say, in a delicious shade of earthy brown, part of her palette along with parchment, pewter, chamomile, and a dusty pink so delicate it looked like the memory of the color—over a long, slim skirt with a deeper slit than in the past. The update was to make it easier to move in it, the result of the team trying it on and giving their feedback.

That’s not the only way Howell’s colleagues helped with the collection: The dotted silk scarf that popped up here and there came about because a long-term employee of Howell’s had been wearing hers, which is decades old, and seeing it on her, Howell wanted to bring it back. There’s something charming about that; a gesture of something treasured and used finding its way back into the spotlight, but without any of the attendant hoopla that has become so much the story of fashion today. Instead, for Howell, it’s a constantly measured and unshowy state of what’s past, what’s present, and what’s future.

October 7, 2025 0 comments
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