Campaign

The Chandigarh division of the Narcotics Control Bureau (NBC) recently posted a video on their X handle, featuring Alia Bhatt as the face of their mission campaign. The Jigra actress was seen endorsing a “dr*g-free” Bharat and supporting NBC’s mission. However, the video quickly went viral, and the internet began trolling Bhatt, criticising her as an unsuitable choice to promote this initiative.

Alia Bhatt Gets Trolled For Supporting NBC’s Dr*g Free Bharat Mission

Alia Bhatt appeared in a video shared by the official dr*g law enforcement agency, encouraging everyone to say no to dr*gs and join NBC’s fight against addiction. She is heard saying, “Hello friends, I am Alia Bhatt. Today I want to talk about a very serious issue of dr*g addiction and how it’s becoming a threat to our lives, society, and nation. Support the Narcotics Control Bureau in this special campaign against dr*gs. Say yes to life and no to dr*gs. You can take an e-pledge against dr*gs by visiting the link given below or by scanning the QR code, and you can definitely join the NCB. Jai Hind.”

The video was shared 680 times and received 1.1 million views. The caption on the NBC post read, “Alia Bhatt joins hands with NCB to spread the message of a #Dr*gsFreeBharat #NashaMuktBharat #azadifromdr*gs.” Despite the intention, the comments section was flooded with harsh remarks criticising her suitability for the campaign. After just six comments, NBC disabled the comments option altogether.

How Alia Bhatt Got Trolled For The NBC Campaign Video

While the comment section was turned off, some users reshared the video using the “quote-tweet” feature. One comment read, “Like, why do they keep making us take pledges? When has a pledge ever worked? If someone offers me dr*gs, I am not going to be like, but I promised Alia Bhatt.”

Another user mocked, “Bollywood spreading dr*g awareness.” Additionally, one internet user attached a screenshot of a past quote from Ranbir Kapoor. He admitted, “I used it (w*ed), during Rockstar,” referencing his past struggles with dr*gs.

Alia Bhatt joins hands with NCB to spread the message of a #DrugsFreeBharat #NashaMuktBharat #azadifromdrugs pic.twitter.com/blY2Jnxifq

— Narcotics Control Bureau Chandigarh (@ncbchandigarh) August 14, 2025

Alia’s Projects

On the professional front, Alia Bhatt’s last film was Vasan Bala’s Jigra last year. She is currently filming for Sanjay Leela Bhansali’s Love & War with Ranbir Kapoor and Vicky Kaushal. And she and Sharvari will be seen in Alpha by Yash Raj Films.

For more news and updates from the entertainment world, stay tuned to Bollywood Bubble.

Also Read: Alia Bhatt, Athiya Shetty, Ananya Panday And Other Bollywood Stars Congratulate Kiara Advani, Sidharth Malhotra On Birth Of Their Daughter

Akankshya Mukherjee is a dynamic and ambitious individual poised to make waves in the realm of Media and Communication. With a passion for creativity and a drive to contribute to forward-thinking organizations, Akankshya embodies adaptability and a hunger for learning. Having already garnered experience through involvement in various organizations, she has honed the skill of quickly adapting to new environments and challenges. She sees each opportunity as a chance for personal and professional growth, eagerly embracing roles in communications and content writing.