For our Weekly Drop Watch column, Fashionista scours the market to curate the most noteworthy releases from our favorite fashion and beauty brands. Keep scrolling for this week’s highlights. Alexa Chung x Madewell returns for the holiday season with 31 pieces including new product categories like …
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I know I work in fashion but I can’t help but find myself bored from time to time with my closet. I’m currently in that slump and I am in desperate need of adding some fresh pieces into my outfit rotation. The vibe I’m going for? Effortless and rich-looking. Ahead of Black Friday 2025 sales, I am eyeing a fair amount of chic finds from Zara, J.Crew, and COS that fit the bill perfectly.
Below, I curated a tight list of standout from each of these stylish retailers that have the power to turn things around in my closet. Think elevated coats, cool jeans, elegant sweaters, stellar bags, holiday party dresses, and so much more. I’m especially fond of the lace-hem and suede picks, which are perfect for fall and winter. Keep scrolling to shop 27 Zara, J.Crew, and COS finds from my highly curated list and watch your closet instantly transform.
ZARA
ZW Collection Lace Midi Skirt
This lace-trim skirt is a standout.
I love all the Bembien bags at J.Crew.
COS
Chunky Pure Cashmere Crew-Neck Sweater
ZARA
Suede Effect Bomber Jacket
J.Crew
New Winona Penny Loafers in Italian Spazzolato Leather
Nothing like a classic black loafer.
COS
Lace-Trimmed Satin Slip Dress
J.Crew
Nipped Straight Jean
COS
Small Studio Bowling Bag
ZARA
Double-Breasted Belted Coat With Loops
How is this coat under $150?
Lace hems are definitely of the moment.
Perfect with skirts, dresses, and leggings.
COS
Reprise Straight-Leg Jeans
COS
Slim Merino Wool Sweater
A pop of red is always welcome.
Perfect for pairing with the knee-high boots above.
J.Crew
Fair Isle Snowflake Mockneck Sweater in Vintage Wool
ZARA
Soft Running Sneakers
ZARA
Z.09 High-Waisted Straight Crossover Full Length Jeans
These jeans are an attention grabber.
J.Crew
Scarf Coat in Drapey Wool Blend
COS
Tailored Wool Slim-Leg Pants
ZARA
Maxi Split Leather Shopper Bag
How chic is this brown suede tote?
J.Crew
Collection Scoopback Mini Dress in Satin
COS
Oversized Wool Triangle Scarf
I want this scarf in beige as well.
ZARA
Reversible Faux Fur Double-Faced Coat
J.Crew
Pleated Wrap Skirt
So many styling possibilities.
The checklist for your wedding can seem unending, but once you’ve sorted out the important things (namely, the wedding dress) picking out the rest really can be fun. Start small with some bridal pajamas that make getting ready on the big day feel even more special—and as a bonus, it’ll be one less thing you have to think about buying for your honeymoon wardrobe.
As anyone who has ever gotten married or been a bridesmaid will tell you, there’s a lot of waiting around on the actual wedding day, and it’s made infinitely better when done in comfy loungewear. So whether you’re shopping for yourself or planning to treat your entire bridal party to a pajama set, it’s worth spending a little time hunting down the perfect pairing. Or, if you’re in a time crunch, you could simply shop our edit.
One thing to keep in mind: whatever sleepwear you choose, opt for pieces you can slip on or off without compromising your hair and makeup. A short set that’s loose and breathable is equal parts practical and elegant—particularly if you pick a PJ set in silk. (For those looking for something with a little more personality, we found a feather-accented pant set sure to delight.) Prefer a nightgown? Long or short, you can’t go wrong with a slip dress. And as for a bridal robe, the very best ones feature dainty lace trim and sloping kimono-style sleeves. You’ll want to swan about in one all day—but you have a wedding dress to get to, so enjoy the ease while you can.
Without further ado, scroll to shop 18 of the best bridal pajamas, slips, and robes currently on the market.
Ensure your bridal pajamas stand out from all the others in your collection by prioritizing special details. Lace gives a short-sleeve set an utterly romantic feel, while a feather trim offers a fanciful touch to long-sleeve and pants coordinates. If sleek simplicity is your bliss, you can’t go wrong with Lunya’s washable silk set (it’s a best-seller); though for something airier you can bring on your beach honeymoon, Lake’s ruffle cotton cami set is a breathable option.
Luxe white slips and nighties abound, but practically speaking, a simpler design will serve you best on the big day. That doesn’t mean disregarding luxury altogether: Intimissimi’s delicately lace-trimmed silk slip is cut on the bias for the perfect body-skimming silhouette, while Olivia Von Halle’s low-back midi slip exudes 90s minimalism. Meanwhile, the two-tone floral Chantilly on Carine Gilson’s dress sets it apart from other bridal PJs with some vintage-inspired charm.
Whether you choose to layer your bridal robe over your pajama set or simply toss one over your lingerie in the lead-up to stepping into your wedding dress, this is the ultimate getting-ready piece. (If you have bridesmaids, they also make a sweet gift for your bridal party. No matching monograms required—although Fleur du Mal’s design does come with the word “Bride” etched onto the back in delicate pearls.) Classic silhouettes with interesting accents will forever look chic in your wedding photos, be it lace-trimmed sleeves, frilly organic cotton, or embroidered silk. For an affordable option, Eberjey’s lace mini robe is a great choice—but if you’re going for drama, a longer style like these from Lunya and Petite Plume are made to impress.
We love boots, in all their versions. And Taylor Swift clearly does, too. However, if the singer had to choose just one style, there’s no doubt which one would be her favorite: stiletto boots.
The shoes are totally in line with Swift’s style, which often deftly toes the line between classic and trendy. In her latest public appearances—well, except for her most recent outing with Sabrina Carpenter, in which she opted for a pair of sky-high loafers—Taylor Swift has worn boots with a spiky stiletto heel. A classic shoe, with a little bit of a daring touch.
And Swift seems to especially love combining this type of boot with miniskirts (or as she might call it, “a tight little skirt”). Case in point: her most recent date in New York City with fiancé, Travis Kelce. The singer opted for an all-black look that included a knitted sweater, matching miniskirt, lace tights, and black stiletto boots.
XNY/Star Max/Getty Images
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Part of what makes winter fashion so appealing is that it truly is so timeless. The sleek coats and polished boots that emerge during this time of year are considerably classic styles that don’t often fall victim to the trend cycle’s merciless pattern of destruction. When something does get claimed as the look of the season and spread throughout the masses, it’s never so pervasive that it will feel entirely out of place and aged to the point that it transports you back to the time when it was first in style. (Case in point: Ponchos, fur-trimmed puffer jackets and the janky shearling boots all worn throughout the noughties.)
Still, there are styles that are certainly more contemporary than others, which brings us to purveying the landscape and taking stock of all the winter trends that could be labelled as dated in 2025. The drop in temperature is always a chance for us to get nostalgic and revisit our well-loved wardrobe staples that saw us through prior months. In the same way, it’s an invitation to consider if those pieces are still serving us or if they’re worth undergoing an update in favour of something slightly more relevant.
Again, fashion’s fickleness means styles will always ebb and flow, so the best buying philosophy is to shop with blinkers on and ignore what’s being espoused as “in”. Winter fashion trends are far less likely to ever be truly “out” because of how ageless and elegant they can be. So, if you purchase well and with intention, it should never be the case that everything you own suddenly feels past its prime or antiquated. In the same way, an enduring wardrobe often gives you greater freedom to experiment with other categories where you can be extra playful and trend-led.
With that being said, I’ve revisited the most recent runway and scoured through the latest offerings from style insiders to compile a list of the winter 2025 fashion trends that are in favour and the ones that are being phased out. Again, this isn’t a case of recommending you follow suit and part ways with something you’re besotted with. But, if you aren’t entirely sure a piece is still for you and are wondering what else is out there, then consider this a guide to the new looks those with taste are currently gravitating towards. Uncover the “dated” winter fashion trends of 2025 and the fresher styles people are wearing instead.
Style Notes: Without a doubt, flat leather shoes are one of the most useful and dependable items come cooler climates, though they have certainly evolved in recent years. Once, our lexicons were limited only to strict styles like loafers and ballet flats, not realising that there were so many different iterations within these broader categories. So while these footwear options will always have a place in our wardrobes, there are some versions that perhaps don’t feel as contemporary as others. After owning them for several years, I’ve finally decided to retire my tassel loafers for something more up to date, like derbys. Already spotted on Celine’s Spring 2026 runway and on tastemakers like Tracee Ellis Ross, the quaint lace-up shoe will have you putting your best foot forward.
CELINE
Lise Perforated Triomphe Richelieu in Lambskin
One of Michael Rider’s most splashy parts of his debut collection, and an homage to the American in Paris ethos of the designer and brand.
Miu Miu
Calf Leather Brogue Shoes
Miu Miu is known for subverting codes, and this trainer-esque pair of calf leather brouges with elegantly sporty soles proves exactly why.
Lemaire
Souris Flat Classic Derbys
Parisians know best that this trend certainly has legs.
The Row
Awar Lace-Up Shoes
Mary-Kate and Ashley Olsen are always ahead of the curve, and these dainty lace-up flats showcase that.
Hold the morning coffee and invest in a subtle accessory trend that can enhance any reliable outfit.
Calzedonia
50 Denier Soft Comfort Microfibre Tights
The microfibre fabric is resistant and designed to last.
Reformation
Swedish Stockings Svea Sheer Tights
Consider this the seasonal equivalent of the pop of red trend.
Oh so sheer, for just a wash of merlot over your legs.
This coat reminds me of the styles showcased on Miu Miu’s autumn/winter 2024 runway.
MANGO
Faux-Fur Coat With Belt
Shot under the Pont Alexandre III, this coat is imbued with an incredibly chic Parisienne sensibility.
& Other Stories
Faux Fur Midi Coat
Just pair with a distressed Birkin to emulate your inner Olsen Twin.
ZARA
Wool Coat With Faux Fur Collar Zw Collection
If an all faux fur ensemble isn’t to your tastes, opt for this style with a polished trim collar.
Style Notes: From the runways to the red carpet, opera gloves really felt unavoidable over the past few years. And as elegant as they are, they’re just simply impractical. Whilst there is something lavish about avoiding responsibilities like texting purely because your hands are out of action in this manner, the biggest hallmark of luxury this season is a life well lived, meaning that people are swapping this style out for functional wrist-lengths. An element of still sophistication remains because style insiders are wearing leather versions, but consider this a case of prioritising the everyday and saving these for a sense of occasion.
Bottega Veneta
Intrecciato Leather Gloves in Nero
Artistry is on display with this intrecciato leather pair from Bottega Veneta.
Prada
Nappa Leather Gloves
The triangular sigil and adjustable buckle makes this an incredibly refined option.
Embrace the faux fur trend on the micro level with this mock-shearling lining.
The definition of expensive-looking high-street and available in five different shades, including black, navy, brown, tan and chocolate.
(Image credit: ImaxTree Launchmetrics Spotlight)
Straight from the runway at a fraction of a traditional designer cost.
Le Monde Béryl
Luna Boot
This is the exact pair owned by Jennifer Lawrence, and lusted over by many.
Dear Frances
Balla Bootie
Made from delicate Italian leather, this is my choice of winter boots this season.
Soeur
Black Cosma Ankle Boots
A true slip-on with flexible fabric and a water-resistant exterior.
At Who What Wear UK, fashion is our speciality. Our editors have years of industry experience, from reporting on seasonal fashion trends seen at international fashion weeks to working with some of the most recognisable names in fashion. Every item we recommend is carefully selected based on current trends, quality and real-world wearability.
We regularly try on pieces ourselves—everything from best-selling jeans to designer shoes—and speak to external experts and fashion insiders, staying closely connected to what our readers are searching for. Our advice is grounded in expertise, and each and every buy we feature has to meet our exceptional taste standards—so you can feel confident in every recommendation.
“The other day he did it, and I woke up at 2.30/3a.m., I went to the old iPad and to a store and—we have a king bed—so I bought two extra large twin comforters and duvet covers…it’s a whole Scandi thing! The Scandinavians say no top sheet and individual comforters. It gives you your own agency in bed, and you can snuggle in there in the morning and night…do a visit… but then let’s have some space.”
Science has found multiple benefits in sleeping with your significant other: your brain releases oxytocin (the love and happiness hormone) which helps to lower stress and anxiety, and there’s even science to back up better orgasms. All leading to a deeper, more relaxed sleep. However, there are definite discomforts to sharing a bed—given we all have our own sleep hygiene, needs, and habits, that might not always align with our partner.
And that’s where the Scandinavian method for sleeping comes in, which could help aid better sleep together as a couple. The concept that Bibb purports to be dabbling in has been hailed as a bedfellow for a healthy relationships—but what exactly is it?
Well, it’s widespread across Scandinavia, from Sweden to Norway and Denmark, and quite different to how most couples sleep in North America and Europe. First, you have to reconfigure your bed, dividing it into two separate sections. So, each person has their own single comforter and blankets—and that means you can adjust your own microclimate to your needs, tossing and turning as you wish, throwing the blanket off or snuggling up. Maybe one of you prefers cottons or flannels if you sleep cold, while warmer sleepers might look to linen sheets. In Scandi-land, hot sleepers and cold-sleepers actually can coexist.
It doesn’t mean you have to forgo any bedroom-set aesthetics, either. Make your bed with the two single comforters laid out flat, touching the the middle of the bed, and streamline the look by topping it with a quilt or additional comforter with cover. It seems like Leslie Bibb and Sam Rockwell are onto something great, and set to get their eight hours plus going forth. Perfekt! Sweet dreams, or dröm sött!
Your weekly horoscope is here. Apply a sharp anti-BS filter and disappearing ink to comms as retrograde Mercury routes back from big-picture Sagittarius to a little less trusting in late Scorpio from Tuesday. Go back and dig deeper; long-buried or missing intel is waiting to surface. Horrors, thrillers, and mysteries of all kinds are most attractive right now, especially as La Luna wanes down into a new moon in secretive Scorpio on Thursday. This is where you set your intentions on creating mutual resources, uncovering the wealth you seek, and being stronger together. This isn’t a solo sign; it’s tribal, so find yours. Undercover lover? Totally on brand for this seductive sign. If you need to break free or roll with change, build that into your vision, and as is so often the case, expect the unexpected! Friday wraps on Scorpio season as the solar disc slips further south into the final leg of crispy autumn, hosted by the seeker of truths and meaningful memes, Sagittarius. Aligning with the shorter days and cooler nights, invite friends to gather, pull up a chair fireside, and recount your best epic tales. Got your own version of a Viking-style saga? Or give Jason and the Argonauts a run for their ancient-Greek money; we’re ready for fresh new myths and legends where people that look like you prevail and are heralded as shero/heroes.
Read on to discover what’s in store for your sign during the week of November 16 through November 22, 2025.
With a positive new moon in Scorpio midweek, it’s time to test your monthly manifesting mojo—set intentions around intimacy, trust, and resources through others. You might also be open to exploring your deeper feelings, getting in touch with and understanding them. Hidden motives? You’re a straight-up person, but not everyone is, and we often hide things from ourselves, so why not ask for them to be revealed? As a sign that’s open and embracing of your self-development journey, (you’re into being the best, right?!), that would be a key to growth and self-knowledge. Remember, no judgment. Like you, Sagittarius is a fire sign, making the sun’s shift into the season of the centaur a period that enhances your own natural ways. Expansion, higher learning, and travel all appeal; be the enthusiastic adventurer, whether in body, mind, or spirit.
A lot is happening in your one-to-one equal and significant relationships, Taurus. Look to your person, or persons, from bae to bestie, and over to your collaborators to bring balance to your life and natural gifts. First up, Mercury retrogrades back into Scorpio, your opposite sign, suggesting news or someone from the past is popping back up with a message for you. Note any reprises, old flames, or friends haunting you down memory lane, or positively, bringing helpful news. As with all retrogrades, what are you revisiting, reviewing, and course-correcting in relationships? Especially around deep trust, emotional connection, and even passion? A new moon on Thursday doubles down on these themes, as it’s time to set your intentions around what you want and don’t want in this area of life. That could be from others, or from your own behaviors, and certainly from your experiences. Appreciate what you have and build out from there.
Since yours is the most mercurial sign of the zodiac, it’s always of interest when Mercury itself backtracks during its retrograde period. This week it slips from your opposite sign of Sagittarius back into Scorpio—from your relationship sector to routine, work, and wellness. What in your daily routines or schedule—perhaps pets, work, or wellness—would benefit from review, reflection, and some course correction? Detoxing your workspace, health, or fitness regime? Perhaps clearing the air for better emotional flow and connection at work? Or establishing a trusted alliance? Thursday’s new moon doubles down on these themes, so get busy on your list of intentions you’ll be establishing in this sphere. Go deep, get transformative, and face off with who or what needs to be dealt with. A bad habit? A great new addition to your routine? The sun saunters through your opposite sign of Sagittarius from Friday, activating your sphere of relationships. Find your dynamic duo and kick up your heels; it’s time for fun.
It’s Scorpio season, and for you, that’s a positive because the sun is in a flowing aspect to your sign. The water element you both share means you are literally in your element. The ripples, tides, and changing emotional textures of this week dip into deep, still waters as a new moon initiates a new cycle. Feel your way as you create a list of intentions to manifest on the new cycle, whether it’s formed via a sense in your body, a picture in your mind, or a written list. Write with pen and paper where possible to stimulate those neural pathways, laying tracks you’ll be running the reality on—we’re manifesting. Activating your sphere of romance, dating, and self-expression, be sure to factor in fun, leisure, and passionate plot lines! Mercury has backtracked to this sphere, so private yet meaningful comms are to be exchanged and explored. Tune into that tingle of limerence when someone intriguing gives you that look.
A new moon in your domestic sphere means it’s time to mix up a perfect potion of intentions to manifest. This new lunar cycle, beginning in the deep, emotional water sign of Scorpio, suggests turning the music to ambient and slowing down. Create a space to feel the swirling undercurrents of your inner life. Turn on, tune in, drop out, or as the case may be, drop into the powerful creative force of your feelings. While you’re naturally more extroverted and expressive, this session does require an introspective mode. That said, you could always role-play in method-acting mode once you’re done with your list of intentions. Manifest via inhabiting the character, experiences, and version of you you’re envisioning. Call on your list or character throughout the week so your vision isn’t just a dream. In some ways, this practice is a version of “fake it till you make it.” Mercury is retrograde in this area, so going back to the drawing board and rewriting plans is par for the course. In which case, experiment with a few versions of your vision.
We’re in the midst of Mercury’s final retrograde for the year, and this Wednesday it slips back to your sphere of local connections, siblings, and early education/short courses. In Scorpio, the sign of emotional depth, this suggests reaffirming (or perhaps a little second-guessing) the ties that bind. Perhaps a sibling or neighbourly relationship could benefit from a do-over or letting go of an old grudge or resentment. Whatever it is, reflection is vital, and you’re ready to switch tracks for a better outcome. Establish what those changes might be; then implement them in the following weeks. For now, you’re on a reconnaissance mission. A new moon on Thursday, in this sign and sector, is a great time to go to ground, drop into your inner feelings, and touch base with what your connections really mean to you. Do you feel safe? Are you happily ensconced in a local network that, if push came to shove, you could call on? How might you reconfigure or shore up these relationships? Set your intentions for your desired outcomes and experiences.
Mercury retrogrades back into your sphere of values, resources, and physical belongings on Wednesday, so this could be the perfect time to get the jump on your holiday-season budgeting. Plan ahead; perhaps you can save during Black Friday sales. Or come up with experiences or DIY gifting that could be more meaningful than consuming and parting with hard-earned cash. If you’re ready to spend on a particular item, keep receipts and double-check the details, Mercury is retrograde, after all, and that often means we change our minds, something breaks, or a better deal comes along later! More information tends to come to light. A new moon in this sphere is hosted by Scorpio, so set your intentions on manifesting with magnetic mojo. Scorpio has an attractor factor and a will that won’t quit once it makes a decision, so choose your intentions wisely! What is worth working for, going after, spending on, or investing in? What kind of financial and emotional transformation are you ready for?
Mercury backtracks into your sign from Tuesday as part of its final retrograde tour of duty. On one hand, this isn’t especially exciting, given that Mercury tends to turn things upside down on these all-too-regular backtracks. On the other hand, you have a second chance at digging up information that could be useful. Better to know than not to, right? It means you get more time with Mercury traveling through your sign this year. Once it switches out of the retrograde, you’ll see the golden apples that you need to swoop down and scoop up as you go on your travels into the final leg of this year. Don’t make major decisions this week if you can help it. Thursday’s new moon is in your sign, and it has a lot of helpful support from the cosmos for flow and manifesting your intentions. So be sure to list them out and get cracking on your most potent ritual, magic, motto, or incantation. However, you prefer to plan and project for the coming 12 months. Make the most of your birthday season as the sun wraps in Scorp once it heads into restless fire sign Sagittarius on Friday. From here you’ll be taking an optimistic, big-picture view of your financial sector.
Mercury is retrograde in the early degrees of your sign, so if you’re wondering why a few things are akimbo, you’re tripping back down memory lane, or you’re haunted by an ex or two—blame Mercury, the trickster. You’re cosmically inclined to reflection right now, and that’s a great thing. If you’ve left anything undone in your usual rash haste to be at your next destination, that could be a wrench in the works until you sort it out properly. Done and dusted is better than not quite done at all. Find a workaround if you need a fresh solution to an old problem. Brainstorm with colored pens and a large piece of paper, and see what friends or contacts on socials have to say. Thursday’s new moon activates a fresh annual cycle in your sphere of liminal spaces, sleep, and the subconscious. This is the perfect time to drop into your inner realms, meditate, be still, and listen. Set your intentions for letting go and deep transformation. Lights, camera, action! Your birthday season rolls around on Friday; send out the invitations, celebrate, and open up your field of vision!
Mercury retrogrades back into your sphere of extended networks, friends, and groups from Wednesday, so rejoin the chat if you’d already opted out. What could benefit from reflection, review, and course correction? It’s worth putting thought into, since a new moon the very next day is a chance to exercise your manifesting mojo. Set your intentions around what kind of deep interpersonal and group experiences you look forward to, the loyal friendships, and let’s face it, the powerful people in high places (you’re a Capricorn, after all). List up to 10 intentions, then create a simple ritual to ground into the tangible here and now. Remember to feel yourself there as if it were the present. Suspend worry, doubt, or the how-to for this part of the manifesting and planning process. On Friday, the sun slips into your sphere of dreams and time-out; however, it’s also Sagittarius season, so an element of adventure pervades the collective psyche. Perhaps it’s time to explore a mystic modality, commit to experiencing lucid dreaming, or engage in active meditation to connect with your higher mind.
You’re a fixed sign, which means you can be immovable when it comes to ideas. When you set your mind to something, that’s it, which helps with follow through when ideas are off-beat, progressive, or still totally alien to civilians. This week Mercury pulls back as part of its retrograde, forming a “square” to your sign from Scorpio, which is also fixed and immovable. This means tension around comms, requiring reflection. Observe, check data, keep your cards close to your chest, and course-correct in a couple of weeks once the retrograde is over. Activating your professional and public sphere suggests that the way you’re presenting professionally (rather than personally or privately) and those associated relationships are in focus. A new moon in the same sphere on Friday is your opportunity to double down on feeling into what you want to transform, experience, or create, as well as who you want to connect with, and how, over the coming year.
Midweek, Mercury rolls back into your sphere of expansion and higher philosophy. Take the opportunity to revisit and reflect on a situation, plan, experience, or memory. What pops up for you, where could you go deep into metaphysical musing (Mercury’s back in the psychic sign of Scorpio), and what connections are you either transforming, letting go of, or ready to make? With a new moon in this sign and sphere on Friday, the water element is strong, and that means emotions; let them flow, refresh, and bring you information. Get clear on what you’re purging. Release. Then set your intentions to align with your authentic philosophical take on life. You may have to dig down to what is at your core, under what you’ve absorbed, or perhaps masked to please others around you. Only you can know what lights up your soul, so stay in alignment with that when you connect your present moment to the future you’re visualizing and calling in.
Designer Rio Uribe’s journey through the fashion industry hasn’t exactly been a breeze. (Has anyone’s?) The Los Angeles native worked in janitorial and retail before moving to New York City and getting a job in the stockroom of a Balenciaga store; there, he climbed his way up to a corporate …
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Your wedding day is meant to be the happiest day of your life. You’re marrying the love of your life, wearing the dress of your dreams, and stepping into a new chapter surrounded by beauty, promise, and anticipation. And while love itself may be timeless, bridal fashion certainly isn’t. Today’s brides are embracing the season in which they’re marrying, choosing gowns that reflect not only their style but also the world around them.
This shift is reshaping the bridal landscape. Just like ready-to-wear, bridal fashion also has its own seasons. For the spring and fall, designers debut new collections, offering brides-to-be a richer range of options and the freedom to find something that truly reflects their moment and personal style. And that’s exactly what they showed during Fall 2026 Bridal Fashion Week, which took place in October in New York—and, Who What Wear editors were there in person to get a first glimpse of what is new and next in terms of bridal fashion trends.
Among established and emerging designers, one theme stood out this season: freedom. Freedom of choice, of expression, and of mood. Brides are no longer confined to a single aesthetic—they can be sleek, maximal, romantic, bold, or all of the above. This idea was showcased through sculptural lace dresses that combined floral embroidery with structured gowns, sleek and simple slip dresses that were all about the intricate details, and liquid-like fabrics that draped naturally, much like water flowing from a river. Color palettes also moved beyond classic white into soft ivory and muted champagne tones. But that’s far from all. Keep reading to discover more about the most elegant bridal dress trends to know for fall 2026.
(Image credit: Elly Sofocli; Kaviar Gauche; Emilia Wickstead; Kyha)
There will always be a time and place for the grand ballgown; however, for the bride who dreams of something sleeker and more understated, the fall 2026 collections offer a wealth of minimalist designs that don’t compromise on impact. Australian-based label Kyha redefined simplicity, introducing gowns that seamlessly blend bridalwear and ready-to-wear—think slip dresses with delicate lace embellishments, softly draped cowl necklines, and open-back designs. Meanwhile, Emilia Wickstead, known for its refined and traditionally modest aesthetic, unveiled a striking form-fitting gown featuring an exposed back and a statement-making, angular train. Perhaps the most compelling aspect of these refined dresses is their versatility. These gowns can be worn for the rehearsal dinner or wedding reception and then again for a white-attire party, or they can be dyed black for another occasion.
Victoria Beckham
Lace-Trimmed Satin Gown
Marmar Halim
Ana Crêpe and Chiffon Gown
(Image credit: Margot Bridal; Alexandra Grecco; Floure; Kyha)
Fabric and texture, both together and alone, told their own story for fall. Specifically, satin or silk—materials that naturally catch the light and move easily—paired with draping or pleating techniques, evoked the serene, flowing nature of water. We saw this at Floure, Alexandra Grecco, Kyha, and Margot Bridal, mostly in two silhouettes—strapless and spaghetti strap styles that fell effortlessly down the arms. Each evoked movement that felt almost alive—soft, rippling, and endlessly romantic. This dress trend is a quiet kind of luxury: less about embellishment, more about how the fabric itself shapes the moment.
DANIELLE FRANKEL
Sinclair Gown
Victoria Beckham
Draped Satin Gown
(Image credit: Kyha; Margot Bridal; Floure; Jenny Yoo)
Another standout trend for fall was the interplay between structure and softness—sculpted silhouettes paired with delicate lace or romantic florals. The result is a look that feels modern while evoking a sense of old-world romance. Many designers continued with visible corsetry and outer boning—which we’ve seen in past seasons—that cinched the waist before giving way to free-flowing skirts or A-line shapes. Some gowns were entirely enveloped in lace or floral appliqués, while others featured just a hint of embellishment—enough to suggest romance without overpowering the silhouette. But it didn’t end there. Accessories completed the sculptural, romantic, and distinctly vintage vibe: full lace veils, slim black ribbons tied neatly at the neck, and opera-length gloves elevated each look.
Danielle Frankel
Evie Dress
Ana Radu
Floral-Appliqué Gown
(Image credit: Markarian; Kaviar Gauce; One Of; Alexandra Grecco)
One of the more surprising fall trends was outerwear. And we’re not talking about boleros, shrugs, or capes, which we saw last season. Fall 2026 brides will embrace full-on jackets, including tailored or cropped blazers and long overcoats—all chic and functional, especially for brides who are getting married in a place that is expected to have a chill in the air. Whether styling a textured blazer with a matching skirt for a courthouse look or layering a long coat over a gown for the cocktail hour or reception, these pieces add personality and individuality, all while making a statement. It’s important to note that these pieces are far from an afterthought—each jacket was designed to complement the gown or bottom it was paired with, enhancing its silhouette rather than competing with it.
Magda Butrym
Floral-Appliqué Coat
New Arrivals Ilkyaz Ozel
Meringue Jacket
(Image credit: Kyha; Hera; Kaviar Gauche; Markarian)
The power of texture is immense. Even the quietest touch can turn a gown from beautiful to unforgettable. This season, texture wasn’t just an accent; it was a subtle statement. For example, Markarian embraced its modern romantic aesthetic with dresses featuring silks and lace, as well as “whisper-like tulle,” according to the brand’s press release. Hera Couture wrapped some of its body-hugging, strapless gowns in finely hand-ruched, soft tulle, sculpting the body with precision and a weightless elegance. Then at Kyha and Kaviar Gauche, each introduced light, airy feathers on dresses and tops to create a gentle, almost dreamlike motion.
(Image credit: Kyha; Emilia Wickstead; Lihi Hod; Floure)
In bridal fashion, there’s been a clear move towards modesty, with gowns that cover more skin. This shift could be due to religious reasons or the setting, such as a baroque-style church, a serene temple, or simply the grounds of an old castle. These dresses are crafted to suit the occasion. At Bridal Fashion Week, many gowns showcased short or long sleeves, off-the-shoulder styles, and even attached capes that draped elegantly over strap or strapless designs. This approach to modesty isn’t about limiting but about highlighting the bride’s natural beauty and allowing her to shine without distractions.
Markarian
Clover Brocade Gown
Emilia Wickstead
Aislinn Gown
(Image credit: Markarian; Alexandra Grecco; Ferrah; Viktor & Rolf)
The bubble hem dress trend may not be new for bridalwear, but for fall 2026, designers have taken the idea to the next level. Traditionally, a bubble hem is created by tucking or gathering the fabric at the edge of a skirt, creating a rounded, voluminous silhouette. This season, the technique was experimented with through tiered bubble hems and cascading layers. Viktor & Rolf introduced a strapless design featuring an oversize bubble that stopped just below the waist, paired with a floor-length skirt beneath it, creating the illusion of two separate pieces. At Ferrah, an off-the-shoulder silhouette featured layers of bubble hems, each in a different fabric, adding contrast. Meanwhile, Markarian and Alexandra Grecco used bubble hems more subtly, placing them at the back of the gown to add gentle volume without detracting from the dress’s simplicity.
Magda Butrym
Draped Dress
The Own Studio
Bubble Hem Gown
(Image credit: Emilia Wickstead; Margot Bridal; Kyha; Alexandra Grecco)
The veil is far from over, but what’s truly exciting is that brides no longer have to wear one if they don’t want to. There are countless alternative ways to adorn the head and partially obscure the face. At Bridal Fashion Week, we saw everything from sculpted calotte caps and delicate lace headbands to scarves draped elegantly over and around one’s hairdo. Mesh accessories were particularly prominent, some just concealing the eyes and others covering the entire face, creating a sense of drama and mystery. This trend perfectly captures the shift in bridal fashion: dressing for yourself on your own terms instead of adhering to traditional ideas of what you should wear.
Jennifer Behr
Voilette Headband
Alexandra Grecco
Beaded Bow Cloche
Dolce & Gabbana
Floral-Lace Silk Scarf
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